Why Learn Something New: Marketing Edition
Aug 17, 2024I was initially outraged when I began to understand how vital it is to master marketing as a coach. Like a lot of coaches, I have wrestled with visibility fears and imposter issues. It was not discussed in any training programs. Also, outside of marketing, managing a coaching company is itself a pretty full time job. I knew it was vital to be visible and share, but I had no idea how much more I needed to learn.
Coaching is only half of the job. The other half of my job as CEO is marketing. It is not something I can outsource. And this year I am learning how to love it.
Courage builds confidence.
Tentatively sticking a toe in the water doesn’t. It’s too easy to tread water. We are all constantly being sold ideal solutions for problems, but is that really the solution you need? Do you know what your actual problem is? Truth smack: most of us are working the wrong problem.
Marketing is not only an online task..it’s much more holistic. The noise you hear isn’t personalized. This is why I love one to one support. It provides diagnostics and tailored solutions.
When you know what to work on, the work is focused and supportive.
I recently created a new, two session program that is an ideal starting point for working a problem, be it marketing or anything else, personal or professional. Get the details here. It’s a quick way to get clearing, insights and an action plan. If marketing is what you’re working on, we can craft your plan together.